Tarahi Online

Our journey

Our journey from a simple idea to becoming one of the leading design and digital development companies

Mehdi's perspective

Systemic view

2009

Since 2009, my concern went beyond visual design; I was looking for "structure" and "system". I believed that businesses need solid technical infrastructure and engineered processes to enter the digital world.

ConWee

2011

With the launch of "ConWee", we focused on programming and web-based system development. We were strong in coding and technical aspects, but our output lacked the "visual appeal" that captivates users.

Missing piece

2012

As projects grew, we realized that dry technology wasn't enough. "Code" needed "color". We concluded that to stay in the market and create real value, we needed to find a team that knew the language of image as well as the language of machines.

Ashkan's perspective

Getting started

2009

Years ago, when e-commerce had not yet taken its current form and was not reliable, a group of young university colleagues in graphic design decided to put our portfolio on an internet blog

Espanta Graphic

2011

After initial coordination, we got to work and opened a blog named Espanta Graphic. Gradually the number of visitors to our blog increased and visitors welcomed our portfolio more

Transition phase

2012

The novelty of our services combined with public reception increased our workload and we thought about expanding the team. We added several graphic designers but the limitations of the blog caused severe blows to the team and workflow

Birth of Tarahi Online

Sep 2012

And this was the intersection point! The graphic team "Espanta" and the technical team "ConWee" found each other. After months of negotiation and ideation, the merger was completed and "Tarahi Online" was born: where art and technology unite.

First version of Tarahi Online website

Aug 2013

The first official Tarahi Online website was launched. No more blog; now customers could order online, get quotes and track their work progress.

Development and growth

2016

Customer reception exceeded expectations. The team grew, new services like motion graphics and digital marketing were added and we became a full-service agency.

Version 2: Intelligence

2019

With the experience of thousands of projects, we unveiled the second version of the platform with focus on user experience (UX) and more automation. Speed and accuracy were the main priorities of this version.

TOPLAT platform | Tarahi Online 2.0

Nov 2025

And now a new chapter! "TOPLAT" (Modern Tarahi Online) is not just a website; it's an operating system for your business growth. Integrating AI, strategic consulting and creative execution in one platform.

A bright future ahead

We are still on the path of growth and development, and by leveraging past experiences and new technologies, we strive to provide the best services to our customers.Our journey continues...